Blog
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Stable Diffusion
May 26, 2024
A few months ago, I was talking with my good friend Sam, and we were playing the game ‘guess the movie that is staring Kermit’ using AI. I used Stable Diffusion to create aload of images that represent movies but have replaceced the main character with Kermit the frog
Enjoy…
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Theo Hernandez
May 19, 2024
Working with our sports marketing team at Puma, I helped put together the images & video content for the announcement of Theo Hernandez joining Puma as an ULTRA athlete.
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Alex Greenwood
May 19, 2024
Worked with Amy Maidment on shooting the announce images for Alex Greenwood as she joined Puma as a FUTURE athlete! More to come this shoot.
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Valencia
May 19, 2024
Art directed my first full Q2 campaign, shooting with aload of super cool models in the Mestalla stadium in Valencia.
Here are some of my favourite shots, shout out Louis Bamford and Ross Cooke.
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Out of the Shadows
February 9, 2024
Didn’t provide the creative overall for this project but I was the art director on set with NSS Factory and the AC Milan players. Directing their movements, the light, the backgrounds and directing the BTS shoot with Max Fries
The layout and design work is so good. Hats off to…
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First Contax
February 6, 2024
New camera, who dis! Do you even shoot on film if you don’t shoot an old red car? Kodak Pro Image 100/Contax TVSii
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London Fits Different
January 27, 2024
Last night was the launch event of the FUTURE boot that I worked on the campaign for
We took over 180 The Strand, put on a tournament and brought people from all over the world in.
Was great to work with photographers Khalil Musa & George Cotterhill from Rhoda Pond.…
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Future Fits Different
January 12, 2024
6 Months of work and here it is
Repositioning the product ‘FUTURE’ and marketing the FUTURE 7 was my first job at Puma and here are the results.
With our internal copy king Marko, we wrote ‘FUTURE FITS DIFFERENT’ which speaks to the physical properties of the boot fitting well…
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Q1 Handball
December 3, 2023
Since our Q1 SS24 Campaign is now live, thought I’d post about being the lead art director on the project
Was great to work with Yukiko studio, Berlin and the production crew in Berlin. Athletes were cool despite the location not being ideal. Heres some of my favourite images (shot…
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Kiki World x Chipped
November 27, 2023
Put together some 3D renders for a good friend (https://twitter.com/winnyeth) and her super innovative product, Chipped. Press on nails that have an embedded NFC chip that enables you to share what you want when you want. https://www.kiki.world/v/chipped
All created in Blender, some post done in Lightroom!
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